These brands are doing it
The e-commerce giant has launched a new service that treats NFTs as loyalty cards.
Merchants of some top brands can use this to provide customers with the experience of unlocking special products and benefits.
Currently, Shopify has introduced NFT sales services. And continue to further explore the NFT business economy.
New York's attraction "Empire State Building" has launched an NFT loyalty program.
Visitors who participate in the NFT loyalty program simply purchase tickets for the 86th and 102nd floor observation decks on the Empire State Building website and can use each ticket to earn points and redeem them for free experiences and collectibles.
Due to the high ratings and attention of the Super Bowl, NFT sales grew significantly during the Super Bowl. Tom Brady NFT player card, known as the G.O.A.T. of American Football, was sold for more than $40,000, and the legendary quarterback of the New York Jets Aaron Rodgers' NFT also sold for as high as $34,000.
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